Cairo
Built for Cairo's growing off-plan market
Cairo's new-build developer scene is expanding fast — brokerages need a CRM that scales with it.
The challenge
Growing lead volume, the same manual process
What worked for a small team breaks down once inquiry volume multiplies across projects.
WhatsApp is the default channel, tools assume email
Most CRMs are built email-first, missing where the actual buyer conversation happens.
Bilingual teams, English-only tooling
Arabic-speaking teams deserve a product that reads naturally, not a bolt-on translation.
How Darbase answers
A CRM that scales with lead volume
Lead routing and an AI concierge keep response times fast as inquiry volume grows.
WhatsApp-first, by design
Every WhatsApp thread becomes a matched, working CRM conversation automatically.
Fully bilingual, true RTL
Arabic is a first-class layout across the whole product, not an afterthought.